Media Planner
How much Tennis Channel advertising costs in the United States
Tennis Channel runs at a 50 USD CPM in the United States — what it costs to deliver a thousand impressions. Below: the rate in context, who it reaches, and a planner to size the campaign.
Rate
- CPM
- $50 USD
- Minimum spend
- No stated minimum
Tennis Channel charges 50 USD per thousand delivered impressions in the United States, at the high end of the 63 publishers available there, which run from 25 to 50 US dollars. A 10,000 dollar budget buys roughly 200,000 impressions.
Who it reaches
Tennis Channel is the U.S. cable network devoted to tennis, with ATP and WTA events, the Davis Cup, the Billie Jean King Cup and the Laver Cup, plus pickleball. Since November 2024 it has also been sold as a subscription streaming service, and it runs a free ad-supported channel, T2.
Content
tennislive tournamentspickleball
Frequently asked questions
What is Tennis Channel's CPM in the United States?
50 USD per thousand delivered impressions. That is the current rate, and the same one the planner uses when it calculates a plan.
How many impressions does my budget buy on Tennis Channel?
Divide spend by the CPM and multiply by a thousand. At 50 USD, every 1,000 dollars buys about 20,000 impressions.
Is there a minimum spend on Tennis Channel?
No minimum is stated for Tennis Channel in the United States. Other publishers in the catalogue do have one, and the planner warns when a budget falls short.
Can I combine Tennis Channel with other publishers?
Yes. The planner splits one budget across the publishers you pick in the United States and works out CPM, spend and impressions for each.