Media Planner
How much TCL tv+ advertising costs in the United States
TCL tv+ runs at a 50 USD CPM in the United States — what it costs to deliver a thousand impressions. Below: the rate in context, who it reaches, and a planner to size the campaign.
Rate
- CPM
- $50 USD
- Minimum spend
- No stated minimum
TCL tv+ charges 50 USD per thousand delivered impressions in the United States, at the high end of the 63 publishers available there, which run from 25 to 50 US dollars. A 10,000 dollar budget buys roughly 200,000 impressions.
Who it reaches
TCLtv+ is the free, ad-supported streaming TV service from TV maker TCL, available since 2023 on its smart TVs in the U.S. As of April 2025 it carried more than 350 live channels, with content from partners such as NBCUniversal, Fox, Paramount, Bloomberg and Warner Bros. Discovery.
Content
moviesseriesnewssportsrealitylifestyle
Ad formats
addressable in-stream ad units, with Transmit (2025)
Frequently asked questions
What is TCL tv+'s CPM in the United States?
50 USD per thousand delivered impressions. That is the current rate, and the same one the planner uses when it calculates a plan.
How many impressions does my budget buy on TCL tv+?
Divide spend by the CPM and multiply by a thousand. At 50 USD, every 1,000 dollars buys about 20,000 impressions.
Is there a minimum spend on TCL tv+?
No minimum is stated for TCL tv+ in the United States. Other publishers in the catalogue do have one, and the planner warns when a budget falls short.
Can I combine TCL tv+ with other publishers?
Yes. The planner splits one budget across the publishers you pick in the United States and works out CPM, spend and impressions for each.