Media Planner
How much CNBC advertising costs in the United States
CNBC runs at a 30 USD CPM in the United States — what it costs to deliver a thousand impressions. Below: the rate in context, who it reaches, and a planner to size the campaign.
Rate
- CPM
- $30 USD
- Minimum spend
- No stated minimum
CNBC charges 30 USD per thousand delivered impressions in the United States, at the low end of the 63 publishers available there, which run from 25 to 50 US dollars. A 10,000 dollar budget buys roughly 333,333 impressions.
Who it reaches
CNBC is a business and financial news network that covers the markets in real time, with interviews and analysis on stocks and the economy. Besides its TV channel, it offers subscription services such as CNBC+ and CNBC Pro.
Content
business newsfinancial marketseconomyinvesting
Frequently asked questions
What is CNBC's CPM in the United States?
30 USD per thousand delivered impressions. That is the current rate, and the same one the planner uses when it calculates a plan.
How many impressions does my budget buy on CNBC?
Divide spend by the CPM and multiply by a thousand. At 30 USD, every 1,000 dollars buys about 33,333 impressions.
Is there a minimum spend on CNBC?
No minimum is stated for CNBC in the United States. Other publishers in the catalogue do have one, and the planner warns when a budget falls short.
Can I combine CNBC with other publishers?
Yes. The planner splits one budget across the publishers you pick in the United States and works out CPM, spend and impressions for each.