Media Planner

How much AMC+ advertising costs in the United States

AMC+ runs at a 50 USD CPM in the United States — what it costs to deliver a thousand impressions. Below: the rate in context, who it reaches, and a planner to size the campaign.

Rate

CPM
$50 USD
Minimum spend
No stated minimum

AMC+ charges 50 USD per thousand delivered impressions in the United States, at the high end of the 63 publishers available there, which run from 25 to 50 US dollars. A 10,000 dollar budget buys roughly 200,000 impressions.

Who it reaches

AMC+ is AMC Networks' subscription streaming service, with its original series, such as The Walking Dead franchise, and access to Shudder, Sundance Now and IFC Films Unlimited. Since September 2023 it has had an ad-supported plan, with less than five minutes of ads per hour.

Content

drama serieshorror (Shudder)independent film (IFC Films)British series (BBC America)

Ad formats

interactive adsshoppable adsoverlays and ad-break triviaintegrations and episodic takeovers

Frequently asked questions

What is AMC+'s CPM in the United States?
50 USD per thousand delivered impressions. That is the current rate, and the same one the planner uses when it calculates a plan.
How many impressions does my budget buy on AMC+?
Divide spend by the CPM and multiply by a thousand. At 50 USD, every 1,000 dollars buys about 20,000 impressions.
Is there a minimum spend on AMC+?
No minimum is stated for AMC+ in the United States. Other publishers in the catalogue do have one, and the planner warns when a budget falls short.
Can I combine AMC+ with other publishers?
Yes. The planner splits one budget across the publishers you pick in the United States and works out CPM, spend and impressions for each.