Success stories · Food, beverage and CPG

The reach broadcast TV no longer gives you.

Food, beverage and consumer goods brands add Streaming TV to their plan on TV Azteca, ViX, Netflix and 80+ platforms through Masha. You reach households that no longer watch traditional TV, with controlled frequency and measurable results.

  • Incremental reach on top of your TV plan
  • Frequency controlled per household
  • No contracts, no minimums
  • +54food, beverage and CPG advertisers
  • 18countries where you can advertise
  • +80Streaming TV platforms
  • $0.01USD per view, entry price
Consumer brands already on air
Coca-ColaHeinekenPilgrim'sOlnatura
Why Streaming TV

The households your TV plan no longer reaches.

Every year fewer households watch broadcast TV. Streaming TV wins them back for your brand, without repeating the ad to people who already saw it.

Incremental reach.

Reach streaming-only households that your broadcast TV plan no longer touches.

Controlled frequency.

You set how many times each household sees your ad, so you don't oversaturate people who already saw it.

Measurable results.

Impressions, reach and completion rate by platform, with proof of airing on every campaign.

How it works

How consumer brands launch it.

Three steps in the platform, no agency or contract. What you see below is the Masha app, with sample data.

STEP 1

Pick your audience.

Select the country, cities and age of your consumer, and the platforms where they watch.

STEP 2

Schedule the campaign.

Set dates, budget and frequency. Upload your spot or create it in Ad Studio.

STEP 3

Measure and adjust.

Impressions, reach, frequency and completion rate, live and with proof of airing.

Featured case

The brand on screen throughout the World Cup.

Kekén was on air throughout the 2026 World Cup on Prime Video, TV Azteca and Claro Sports.

Kekén
97%completion rate on Prime Video
FoodPrime Video · TV Azteca · Claro SportsJun – Jul 2026
Impressions delivered226K
Completion rate96–97%
Unique reach on Prime Video45K
  • Platforms: Prime Video, TV Azteca and Claro Sports
  • Flight: Jun 11 – Jul 21, 2026
Inventory

Where your consumers are already watching.

Premium streaming, live broadcast TV, sports and news. You choose the platforms; we buy impression by impression.

TV Azteca ViX Univision Telemundo Netflix Food Network Pluto TV Tubi
+80 platforms in 18 countries, with proof of airing for every campaign.See all platforms
Frequently asked questions

What consumer brands ask.

Anything else? Write to sales@masha.mx or book a 20-minute call.

Does Streaming TV replace my broadcast TV plan?
It doesn't have to. Most brands add it to reach households that broadcast TV no longer reaches.
Can I control how many times my ad is seen?
Yes. You set the frequency per household so the ad isn't repeated to people who already saw it.
How much do I need to invest?
There's no minimum. The Media Planner tells you how many households you'll reach by country and platform before you pay.
Can I use the same spot I run on broadcast TV?
Yes. Upload your 15, 20 or 30 second spot in HD. If you don't have one, create it in Ad Studio in minutes.
Start today

Your campaign can be on air this week.

Create your account in under 5 minutes. No contracts, no minimums, with support in English, Spanish and Portuguese.

Already have an account? Sign in