What is TV and CTV advertising?

TV advertising refers to advertisements broadcast on traditional television channels. CTV (Connected TV) is its digital version: it allows you to show advertisements on streaming platforms, apps or channels that are viewed online on devices such as smart TVs, cell phones, tablets or computers.

Can I target my TV ads to specific audiences?

Yes. Masha allows you to segment your TV and CTV advertising by states, cities, interests and viewing habits. This way, your ads reach the right audience, at the right time.

Where will my TV commercials be shown?

Your campaigns will be shown on connected television (CTV) platforms, streaming services and OTT apps. They include both on-demand content and live channels. You choose where your ads will appear. Streaming TV ads are automatically distributed to many users, so we can't guarantee that you'll see yours. Even so, Masha provides you with witnesses and complete reports with all the impressions and results of your campaign.

How much does a TV commercial cost?

At Masha, TV commercials are paid per CPM (Cost Per Thousand Impressions), with investments starting at $100 USD or its equivalent in local currency. You can pay by card or transfer. With our Planner, you can calculate how many times your ad will be shown based on your budget before launching the campaign.

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‍in 10 clicks.

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From $0.01 per MXN view

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Start with Masha in Three Steps:

Masha allows you to advertise on the main TV and Music apps, starting at $0.01 per view and with live metrics. Experience the ease of buying ads without commitments and with real-time analytics to monitor the success of your campaign.

Create an Account

Create a Campaign

Easily select a streaming service, upload your ad and define your target audience.

Review Campaign Performance

Monitor results in real time and optimize your campaign using our intuitive dashboard.

Our platform is ideal for advertisers and agencies.

Advertisers

Advertise on television without minimum investment or long-term contracts. Flexible, effective and hassle-free TV advertising.

Agencies

Masha simplifies advertising on TV. Boost your customers with an agile platform to generate fast and measurable results on television.

Frequently Asked Questions

What is TV and CTV advertising?
TV advertising refers to advertisements broadcast on traditional television channels. CTV (Connected TV) is its digital version: it allows you to show advertisements on streaming platforms, apps or channels that are viewed online on devices such as smart TVs, cell phones, tablets or computers.
Can I target my TV ads to specific audiences?
Yes. Masha allows you to segment your TV and CTV advertising by states, cities, interests and viewing habits. This way, your ads reach the right audience, at the right time.
Where will my TV commercials be shown?
Your campaigns will be shown on connected television (CTV) platforms, streaming services and OTT apps. They include both on-demand content and live channels. You choose where your ads will appear.
Why don't I always see my ad on TV?
Streaming TV ads are automatically distributed to many users, so we can't guarantee that you'll see yours. Even so, Masha provides you with witnesses and complete reports with all the impressions and results of your campaign.
How much does a TV commercial cost?
At Masha, TV commercials are paid per CPM (Cost Per Thousand Impressions), with investments starting at $500 USD ($10,000 MXN) or its equivalent in local currency. You can pay by card or transfer. With our Planner, you can calculate how many times your ad will be shown based on your budget before launching the campaign.

Advertise on Streaming TV‍in 10 clicks.