Your store area, nothing more.
Target by state, city or ZIP code around your locations and don't pay for households that can't visit you.
Success stories · Retail
Fill your stores every season.
Chains, department stores and marketplaces already run Buen Fin, Christmas and back-to-school on Netflix, Prime Video, TV Azteca and 80+ platforms through Masha. Advertise by city, measure store visits and go on air the same day.
- +149retail campaigns launched
- 20retail advertisers on Masha
- +80Streaming TV platforms
- $0.01USD per view, entry price
Retail brands already on air
Why Streaming TV
TV that actually reaches your store area.
Retail competes on dates and on locations. With Masha you advertise only where you have stores, with each week's budget, and see results the same day.
Seasons with a date.
Buen Fin, Christmas, back to school: campaigns with a start and end, a weekly budget, and on air the same day you create them.
Reach that broadcast TV no longer gives you.
Reach streaming-only households, with controlled frequency and the completion rate of the big screen.
How it works
How retail brands launch it.
Three steps in the platform, no agency or contract. What you see below is the Masha app, with sample data.
Pick your markets.
Select the cities where you have stores and your customer's age range.
Schedule the season.
Set dates and a weekly budget. Upload your spot or create it in Ad Studio.
Measure and adjust.
Impressions, completion rate and attributed visits, live and with proof of airing.
Featured case
Over a million impressions in a month.
Celulares y Accesorios del Sureste, a cell phone retailer in southern Mexico, ran its February campaign on ViX and TV Azteca.
Celulares y Accesorios del Sureste
98%completion rate on ViX
Impressions delivered1.03M
Completion rate92–98%
Unique reach on ViX270K
- Platforms: ViX and TV Azteca
- Flight: Feb 20 – Mar 21, 2026
Inventory
Where your customers are already watching.
Premium streaming, live broadcast TV, sports and news. You choose the platforms; we buy impression by impression.
+80 platforms in 18 countries, with proof of airing for every campaign.See all platforms
Frequently asked questions
What retail brands ask.
Anything else? Write to sales@masha.mx or book a 20-minute call.
Can I advertise only in the cities where I have stores?
Yes. You target by country, state, city or ZIP code. You pay only for impressions served there.
Which platforms can I advertise on?
On 80+ Streaming TV platforms and live broadcast TV: Netflix, Prime Video, ViX, TV Azteca, Pluto TV and more. You choose where your spot runs.
How much do I need to invest for Buen Fin?
There's no minimum. You set a weekly budget and the Media Planner tells you how many households you'll reach by city and platform before you pay.
Can I use the same spot I run on broadcast TV?
Yes. Upload your 15, 20 or 30 second spot in HD. If you don't have one, create it in Ad Studio in minutes.
Start today
Your Buen Fin campaign can be on air today.
Create your account in under 5 minutes. No contracts, no minimums, with support in English, Spanish and Portuguese.
Already have an account? Sign in