Media Planner
How much Fox Business advertising costs in the United States
Fox Business runs at a 50 USD CPM in the United States — what it costs to deliver a thousand impressions. Below: the rate in context, who it reaches, and a planner to size the campaign.
Rate
- CPM
- $50 USD
- Minimum spend
- No stated minimum
Fox Business charges 50 USD per thousand delivered impressions in the United States, at the high end of the 63 publishers available there, which run from 25 to 50 US dollars. A 10,000 dollar budget buys roughly 200,000 impressions.
Who it reaches
FOX Business Network is FOX News Media's cable business news network, part of Fox Corporation, launched on October 15, 2007. It covers the economy and markets, with anchors such as Maria Bartiromo, Stuart Varney and Larry Kudlow, and its live feed is included in the FOX One streaming service.
Content
business newsfinancial marketseconomy
Frequently asked questions
What is Fox Business's CPM in the United States?
50 USD per thousand delivered impressions. That is the current rate, and the same one the planner uses when it calculates a plan.
How many impressions does my budget buy on Fox Business?
Divide spend by the CPM and multiply by a thousand. At 50 USD, every 1,000 dollars buys about 20,000 impressions.
Is there a minimum spend on Fox Business?
No minimum is stated for Fox Business in the United States. Other publishers in the catalogue do have one, and the planner warns when a budget falls short.
Can I combine Fox Business with other publishers?
Yes. The planner splits one budget across the publishers you pick in the United States and works out CPM, spend and impressions for each.