Media Planner
How much ViX Programática advertising costs in Mexico
ViX Programática runs at a 15 USD CPM in Mexico — what it costs to deliver a thousand impressions. Below: the rate in context, who it reaches, and a planner to size the campaign.
Rate
- CPM
- $15 USD
- Minimum spend
- No stated minimum
ViX Programática charges 15 USD per thousand delivered impressions in Mexico, at the middle of the 20 publishers available there, which run from 10 to 22 US dollars. A 10,000 dollar budget buys roughly 666,667 impressions.
Who it reaches
ViX is the largest free Spanish-language streaming service, with telenovelas, movies, live news and soccer from TelevisaUnivision.
Content
telenovelassportsnewsmoviesfree
familiesmass audienceadults 25-54womensoccer fansSpanish-speaking audiencegeneral viewers
Frequently asked questions
What is ViX Programática's CPM in Mexico?
15 USD per thousand delivered impressions. That is the current rate, and the same one the planner uses when it calculates a plan.
How many impressions does my budget buy on ViX Programática?
Divide spend by the CPM and multiply by a thousand. At 15 USD, every 1,000 dollars buys about 66,667 impressions.
Is there a minimum spend on ViX Programática?
No minimum is stated for ViX Programática in Mexico. Other publishers in the catalogue do have one, and the planner warns when a budget falls short.
Can I combine ViX Programática with other publishers?
Yes. The planner splits one budget across the publishers you pick in Mexico and works out CPM, spend and impressions for each.