Media Planner
How much Disney+ México advertising costs in Mexico
Disney+ México runs at a 22 USD CPM in Mexico — what it costs to deliver a thousand impressions. Below: the rate in context, who it reaches, and a planner to size the campaign.
Rate
- CPM
- $22 USD
- Minimum spend
- $3,000 USD
Disney+ México charges 22 USD per thousand delivered impressions in Mexico, at the high end of the 20 publishers available there, which run from 10 to 22 US dollars. A 10,000 dollar budget buys roughly 454,545 impressions.
Who it reaches
Disney+ is The Walt Disney Company's streaming platform. In Mexico it offers the Disney+ Standard with Ads plan, with the Disney, Pixar, Marvel, Star Wars, National Geographic and Star catalog, plus ESPN sports.
Content
moviesseriesanimation and familysports (ESPN)documentaries (National Geographic)
Ad formats
ad breaks in series and moviesdynamic ad insertion in live ESPN events (announced for Latin America)programmatic buying in Google DV360 (announced for Latin America)
Frequently asked questions
What is Disney+ México's CPM in Mexico?
22 USD per thousand delivered impressions. That is the current rate, and the same one the planner uses when it calculates a plan.
How many impressions does my budget buy on Disney+ México?
Divide spend by the CPM and multiply by a thousand. At 22 USD, every 1,000 dollars buys about 45,455 impressions.
Is there a minimum spend on Disney+ México?
Yes: 3,000 dollars. If the allocated budget falls below it, the planner flags it.
Can I combine Disney+ México with other publishers?
Yes. The planner splits one budget across the publishers you pick in Mexico and works out CPM, spend and impressions for each.