Media Planner
How much LG advertising costs in Brazil
LG runs at a 15 USD CPM in Brazil — what it costs to deliver a thousand impressions. Below: the rate in context, who it reaches, and a planner to size the campaign.
Rate
- CPM
- $15 USD
- Minimum spend
- No stated minimum
LG charges 15 USD per thousand delivered impressions in Brazil, at the middle of the 6 publishers available there, which run from 10 to 20 US dollars. A 10,000 dollar budget buys roughly 666,667 impressions.
Who it reaches
LG Channels is the free, ad-supported streaming TV service preinstalled on LG Smart TVs with webOS. In Brazil, its advertising is sold by LG Ad Solutions, which has operated in the country since 2025.
Content
newssportsmoviesserieskidslifestyle
Ad formats
native, video and interactive formats on LG Smart TVs
Frequently asked questions
What is LG's CPM in Brazil?
15 USD per thousand delivered impressions. That is the current rate, and the same one the planner uses when it calculates a plan.
How many impressions does my budget buy on LG?
Divide spend by the CPM and multiply by a thousand. At 15 USD, every 1,000 dollars buys about 66,667 impressions.
Is there a minimum spend on LG?
No minimum is stated for LG in Brazil. Other publishers in the catalogue do have one, and the planner warns when a budget falls short.
Can I combine LG with other publishers?
Yes. The planner splits one budget across the publishers you pick in Brazil and works out CPM, spend and impressions for each.